Citibank:  Citigold iOS App

As the Senior Art Director for the Citibank project, I helped develop a user experience and interface that showcases the bank's unparalleled service to Citigold customers through the Brave iOS app.  Through insight gathering, customer journey definition, sketching/prototyping, and constant testing, our team was able to create seamless mobile experiences for flows like customer onboarding, money transfers, opening a new investment account, and customer support.


Role:  Senior Art Direction at Fluid    •    Credits:  Juliana Press, Nick Pierro